Most companies practice Sales Enablement across the organization in a more or less organized way. However, to have a long-term impact on the organization, it is key to have a solid strategy. As you know, every great strategy requires a great leader and Sales Enablement is no exception. On paper, a Sales Enablement leader must …
Sales Enablement leader qualities & characteristics Read More »
Nowadays, video is everywhere: websites, advertisements, sales content, and more. Indeed, it is safe to say that video has become an essential part of any marketing strategy. If you are developing video content, you are riding the right wave but: how to ensure your brand sticks? How to make each of your videos identifiable in …
How to create your corporate animated logo, in PowerPoint! Read More »
Whether you’re a start-up or a global company, Marketing and Sales alignment is simply critical for your success. Indeed, aligned teams work more effectively and perform better : When sales and marketing teams work in coordination, businesses see a 27% faster profit growth.. However, achieving and maintaining alignment is a struggle. Regardless of the reason …
